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Ferrari 60th
Anniversary Relay
Sales of Ferrari
sports cars in Bahrain have trebled in the last three years.
The figures were
announced as Ferrari celebrated its 60th anniversary in Bahrain.
Euro Motors, the
country's sole Ferrari distributor, revealed sales have
increased from six per year in 2003 to around 20 now. The
dealership sells the 430 and 360 models along with the latest
car, the 599.
 Managing
director Zayed Al Zayani revealed there are more than 50 Ferrari
owners in Bahrain.
He told the Gulf
Daily News, our sister newspaper, that buyers often have to
spend up to nine months on a waiting list before being able to
buy a Ferrari due to its limited production capacity worldwide.
Prices start at
BD70,000 and can reach BD90,000 and above, depending on the
specifications.
Bahrain became
the latest stop on a global relay to celebrate the 60th
anniversary of Ferrari.
The Ferrari 60
Relay involves company officials carrying a specially created
baton around the world, visiting countries where the car is
sold.
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Discover the Fastest
Way Around the World… With Mitsubishi Pajero 2007
Experience
extreme adventure when you discover the fastest way to travel
around the world with the all-new Mitsubishi Pajero 2007.
Conquering all challenges and tackling newer ones, the all-new
Mitsubishi Pajero strives to improve at every step with a
promise to uplift the pleasure of your driving experience.
From the searing
heat of the equator to the extreme cold of the Arctic, from
rugged and rocky terrains to hi-tech expressways, Pajero has
conquered it all!! Acclaimed as ‘probably’ the fastest SUV
traveling the world, Pajero has earned the absolute trust of
owners in widely differing environments across 170 countries
throughout the world.
Since its
introduction in 1982, Pajero has established a rock-firm
reputation among customers as an all-round sport-utility vehicle
that delivers go-anywhere off-road performance with high-speed
cruising performance and the lavish comfort of a sedan.
Over the years,
and even today, Mitsubishi Pajero has been acclaimed as a global
best-seller. With an illustrious history and readymade
credibility, Mitsubishi Pajero has successfully wooed
adventure-spirited motorists all over the world since its launch
in the early 1980s.
 Mitsubishi Motors’
involvement in motors sports, especially the Dakar Rally is
instilled in the heart of the Mitsubishi Motors brand. Through
motor sport, the evolution of the Pajero over four generations
has improved in terms of durability, safety, road performance
and driving capability.
The
all-conquering Mitsubishi Pajero, which made its debut at the
Paris Motor Show, was entered at the 2007 Dakar Rally in Senegal
where it claimed its seventh successive victory. The success was
a record-breaking 12th win in the team’s 25-year history of
competing in the world’s toughest and most famous off-road
rally.
‘Mitsubishi
Pajero has long been known for its sturdiness, endurance and
robustness, and it is these qualities that have been derived
from their continuous participation in motor sport. In the
27-year history of the world’s most famous off-road rally no
manufacturer of cars and trucks can match Mitsubishi’s winning
record.’ said Mr. Mohamed Sabra, Marketing Manager of Zayani
Motors
‘The launch of
Mitsubishi Pajero 2007 today comes to underline our commitment
to providing the best automobiles for our customers. It is also
another positive step in line with our marketing plans to
support the Mitsubishi name in the kingdom.’ continued Mr. Sabra
 Retaining the
all-round independent suspension and Super Select 4WD-II
(SS4-II) driveline, the Pajero is now available with a new 6G72
3.0-liter V6 or a 6G75 3 3.8L MIVEC V6, both of which are
connected to a new 4WD system; offering unmatched go-anywhere
capabilities over all road surfaces. New technologies
distinguishing the new model include an upgraded Active
Stability & Traction Control (ASTC) system, a weight-reducing
aluminum engine hood, and the use of more plated steel sheet for
improved durability and reliability.
The exterior has
a functional design expected of an off-roader and is based upon
strong, sharp lines, powerfully projecting the look and feel of
past Pajeros.
The refined
interior benefits from high levels of elegance and quality in
every aspect.
A tastefully
designed dashboard and interior complemented by high-end
equipment such as Rockford Acoustic Design Premium Sound System™
with a new 860W 12-speaker contribute to making the new Pajero a
premium-value global-standard all-round SUV.
Mitsubishi’s
sauve Pajero 2007 also brings significant improvements in safety
and environmental performance. Dual-stage SRS airbags for driver
and front passenger, side-impact and curtain airbags and other
new passive safety measures earn the new Pajero the equivalent
of a 6-star JNCAP rating in in-house testing.
Sold in over 170
countries and regions today, Mitsubishi Pajero has earned
enormous popularity as a sport utility vehicle boasting
outstanding durability and endurance that enable it to deliver
safe, secure and comfortable performance over any and all types
of road surface.
Along with their
large and innovative collection of Mitsubishi models, Zayani
Motors also delivers quality, reliability and durability with
every vehicle purchased.
With a dedicated
after-sales team, a professional service center and fixed ‘open
and honest’ service menu pricing, Zayani Motors has consolidated
its position as one of the most innovative dealerships in the
Kingdom that offers value added packages and excellent customer
service.
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Mitsubishi Ralliart Claim
Seventh Successive Dakar Rally Victory
Team Repsol Mitsubishi Ralliart succeeded in making an
outstanding achievement by obtaining a seventh successive
victory in the grueling 2007 Dakar Rally after the final 16km
special stage, near Dakar, in Senegal in January 2007.
Throughout 25
years of contsting in the world’s most vigorous and illustrious
off-road rally, this 12th win is considered to be a record-
breaker. For the third time in four years the French crew of
Stéphane Peterhansel and Jean –Paul Cottret won the event in
their Mitsubishi Pajero Evolution and defeated their team mates
and defending champions Luc Alphand and Gilles Picard by a
margin of just seven minutes 26 seconds, after 15 days of
thumping competition across Portugal, Morocco, Mauritania, Mali
and Senegal.
“I am very proud
that we have managed to record the seventh win in seven years,”
said MMSP’s Managing and Sporting Director Dominique Serieys.
“The new car won out of the box with a couple of minor problems
with some external components and this bodes well for the
ongoing development throughout 2007 and into 2008.
Out of a
capacity entry of 185 cars, 247 bikes and quads and 85 trucks,
only 109 cars, 132 bikes and quads and 59 trucks reached the
finish in Dakar after a shortened route of 7,915km, of which
4,309km were competitive.
"I am very happy
for the entire team that we have achieved this victory," said
Osamu Nakayama, General Manager, Mitsubishi Motors Corporation
Okazaki R&D Motor Sports Team. "But it was very difficult this
year. For the future we will look to improve our chances of
retaining the Dakar title and begin to develop
environmentally-friendly technologies through our Cross-Country
motor sport program."
Team Repsol
Mitsubishi Ralliart will deliberate on further improving the
Mitsubishi Pajero Evolution over the coming months and will
embark upon a new FIA Cross-Country Rally World Cup program this
season.
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Euro Motors To Host First
Ever Customer Appreciation Week
 Euro
Motors, the importer for BMW Group cars and motorcycles in
Bahrain, hosted its first ever customer appreciation week
beginning Saturday, January 20 at the Euro Motors showroom,
Sitra.
The customer
appreciation week ran from Saturday through Thursday and offered
premium BMW customers the opportunity to avail of outstanding
one day offers on select BMW and MINI models. In order to cater
to their diverse customer-base Euro Motors dedicated one day
each week to showcase different BMW and MINI models.
The trained Euro
Motors staff encouraged customers to test-drive their model of
choice and offered customers exclusive trade-in and parts
exchange one day deals. In addition, flexible financing options
were available for BMW and MINI customers.
“Euro Motors
prides itself on having an extremely loyal customer-base,” said
Mike Ellenthorpe, Sales Manager, Euro Motors. “The customer
appreciation week is our way of reaching out and rewarding our
customers for their loyalty to the BMW brand.”
The customer
appreciation week showcased a different BMW or MINI model every
day and offered customers the chance to avail of excellent
one–day deals and promotions. “The feedback we have got thus far
has been very encouraging and we hope to involve our customers
in more showroom activities this year,” added. Ellenthorpe.
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Zayani Motors… Quality You
Can Trust!!
Providing the
very best in every facet of conducting business efficiently,
Zayani Motors strives to succeed and continue leading the
automotive industry.
More than being
just exclusive distributors for Mitsubishi Motors,FUSO Truck &
Bus Corporation, Eicher, Freightliner and Mitsubishi Forklift
Trucks in Bahrain, Zayani Motors has become a name associated
with a high level of trust and customer care. Adhering to
quality processes and services that ensure the highest levels of
customer satisfaction is what makes Zayani Motors a reputed
customer centric establishment.
Zayani Motors
offers you the World’s Longest Warranty … ever with unlimited
time or mileage. Diamonds are forever, and so is your Mitsubishi
engine and gearbox warranty!!! Customers can also enjoy the
convenience of driving 10,000 kms before each service instead of
the traditional 5,000 kms thereby reducing long run cost.
With respect to
ZM’s added-value programs, Zayani Motors offers their customers
an exclusive membership for the Diamond Loyalty Scheme which
entitles them for special discounts on parts, accessories and
labor charges, 24 hour free recovery service, guaranteed same
day delivery of service and routine maintenance jobs, free
evaluation for trade-ins and much more.
Operating 5
well-equipped Spare Parts outlets, with their showrooms in
Ma’meer open 7 days a week, including a second dealership
operating in Arad, Zayani Motors is one of those dealers who
always come up with creative ideas and services to maintain
customer loyalty.
With a dedicated
after-sales team, a professional service center and fixed ‘open
and honest’ service menu pricing, Zayani Motors has consolidated
its position as one of the most innovative dealerships in the
Kingdom that offers value added packages and excellent customer
service.
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Sparkle with Zayani Motor’s
Enhanced Diamond Loyalty Card Today!!
 Zayani Motors,
the exclusive dealers of Mitsubishi in the Kingdom of Bahrain,
is proud to announce the introduction of the all- new enhanced
Diamond Loyalty Card especially designed for Zayani Motors
valued customers.
As a token of
rewarding valued customers with the very best incentives, Zayani
Motors presents them with exciting offers through Diamond
Loyalty Card scheme. With the all-new card, Zayani Motors valued
customers can enjoy numerous benefits.
Introduced by
Zayani Motors, the famous Diamond Loyalty Scheme is an exclusive
program where customers can take advantage of numerous benefits
and rewards. By subscribing to the Scheme, customers are
automatically entitled to receive a Diamond Loyalty Card that
offers a comprehensive range of services and privileges for just
BD 30/- as initial subscription fees.
And now with its
modern and enhanced look, the all-new Diamond Loyalty Card
features numerous automobile and exciting lifestyle benefits.
Customers can
use their Diamond Loyalty Card to avail special discounts on
spare parts, accessories and labor charges, 24 hour free
recovery service, guaranteed same day delivery of service on
routine maintenance jobs, free evaluation for trade-ins, Vehicle
collection and delivery upon request and much more.
Card users can
now enjoy a more rewarding experience with Zayani Motors Diamond
Loyalty Card! Customers can now use their Loyalty Card at
numerous venues apart from Zayani Motors outlets. Customers can
now avail special discounts at select retail outlets and
restaurants as well as take advantage of special subscription
packages on some of Bahrain’s leading publications and much
more.
Upon
subscription, members will be presented with a kit comprising of
the Diamond Loyalty Card, product brochure with details on card
usage including details on benefits that can be obtained at
program partner outlets/venues and Zayani Motors. Customers will
also receive a voucher booklet with coupons worth over BD 1000/-
absolutely free!!
To offer their
customers additional and extended value-added benefits, Zayani
Motors new and enhanced Loyalty Card program will continue to
incorporate additional features and benefits throughout the
year.
Subscribe today
for the all-new enhanced Diamond Loyalty Card from Zayani motors
and enjoy privileges like never before!!
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Euro Motors Hosts Ferrari
Fxx Owner At The Bahrain International Circuit
Euro Motors,
the exclusive importer for Ferrari in the Kingdom of Bahrain,
hosted FXX Ferrari owner Rick Brian at the Bahrain
International Circuit.
The FXX Ferrari
is a limited edition Enzo model with an F1 engine; Mr. Brian, a
resident of the United Kingdom is visiting circuits all over the
world with his FXX Ferrari.
Mr. Paul Yates,
General Manager, Euro Motors and Mr. Firas Barbir, Marketing
Manager, Euro Motors hosted Mr. Brian at the Bahrain
International Circuit. Mr. Yates was given the opportunity to
test drive the FXX Ferrari at the circuit.
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