July 2007 - Automobile News

Successful Launch of Mitsubishi Pajero 2007

F1 Stars Attend Ferrari Showroom Opening

Zayani Motors Showcases Mitsubishi Motor Sport Heritage at GFBIMS

Euro Motors Launches All New BMW X5 in Bahrain

Euro Motors Launches The All New Land Rover Lr2

'Hyundai are edging closer to the Japanese in reliability.'

Zayani Leasing Clinches ARAMEX Deal

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Successful Launch of Mitsubishi Pajero 2007

In a grand celebration, Zayani Motors, the exclusive dealership for Mitsubishi in the Kingdom of Bahrain launched the breath-taking Mitsubishi Pajero 2007 at a lavish ceremony that was held at the Bahrain Race Circuit (BIC) on 6th March, 2007.

 The exciting Pajero was unveiled at a press conference that was conducted in the Media Center at BIC. The event was addressed by Zayani Motors Managing Director, Mr. Nawaf Al Zayani and Mitsubishi Motors Dubai-based General Manager Mr. Masahisa Nimmi, who spoke of Mitsubishi’s glorious heritage and its future. 

The conference was followed by a thrilling test drive of the Pajero at the BIC’s 4x4 track where members of the press and key fleet customers witnessed and discovered the great abilities of car as it was tried and tested on various difficult paths and courses.

‘The launch of Mitsubishi Pajero 2007 today comes to underline our commitment to providing the best automobiles for our customers. It is also another positive step in line with our marketing plans to support the Mitsubishi name in the kingdom.’ said marketing Manager Mr. Mohamed Sabra at the launch.

Sold in over 170 countries and regions today, Mitsubishi Pajero has earned enormous popularity as a sport utility vehicle boasting outstanding durability and endurance that enable it to deliver safe, secure and comfortable performance over any and all types of road surface.


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F1 Stars Attend Ferrari Showroom Opening
Jean Todt, CEO, Ferrari, Raikkonen and Massa open new Ferrari showroom in Sitra

Jean Todt, CEO, Ferrari and Ferrari star drivers Kimi Raikkonen and Felipe Massa attended the opening of the new Ferrari showroom in Sitra on (April 14th, 2007). Euro Motors, the exclusive importer for Ferrari and Maserati in the Kingdom, recently expanded their Ferrari showroom in Sitra.

Jean Todt, CEO, Ferrari, officially opened the new showroom in the presence of invited guests and dignitaries. The new showroom will be able to showcase up to eight of the latest Ferrari and Maserati models.

The evening concluded with an auction for guests to raise money for various charities. A Ferrari jersey signed by Kimi Raikkonen was one of the items up for bidding.

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Zayani Motors Showcases Mitsubishi Motor Sport Heritage at GFBIMS

Zayani Motors, the exclusive distributors of Mitsubishi in the Kingdom of Bahrain recently participated in the first ever Gulf Air Bahrain International Motor Show (GFBIMS) that took place at the Bahrain International Circuit (BIC) from the 1st to the 3rd of May.

Zayani Motors’ outstanding presence at the event was highlighted with an innovatively designed garage that incorporated a unique ‘ rally and motor sports’ theme and showcased their latest range of Mitsubishi vehicles including EVO IX, L200, Grandis and the recently launched powerful Pajero 2007.

‘The International Motor Show has attracted spectators from far and wide and has provided us with a unique platform to showcase some of our finest machines,’ said Zayani Motors Marketing Manager, Mr. Mohamed Sabra.

Since its introduction in 1982, Pajero has established a rock-firm reputation among customers as an all-round sport-utility vehicle that delivers go-anywhere off-road performance with high-speed cruising performance and the lavish comfort of a sedan.

Over the years, and even today, Mitsubishi Pajero has been acclaimed as a global best-seller. With an illustrious history and readymade credibility, Mitsubishi Pajero has successfully wooed adventure-spirited motorists all over the world since its launch in the early 1980s.

‘The event has also provided us with an excellent opportunity to communicate the glorious motor sport heritage of Mitsubishi Motors. In the 27-year history of the world’s most famous off-road rally no manufacturer of cars and trucks can match Mitsubishi’s winning record,’ Mr. Sabra further added.

Mitsubishi Motors’ involvement in motors sports, especially the Dakar Rally is instilled in the heart of the Mitsubishi Motors brand. Through motor sport, the evolution of the Pajero over four generations has improved in terms of durability, safety, road performance and driving capability. The all-conquering Mitsubishi Pajero was even entered in the 2007 Dakar Rally in Senegal where it claimed its seventh successive victory. The success was a record-breaking 12th win in the team’s 25-year history of competing in the world’s toughest and most famous off-road rally.

Since its introduction, Mitsubishi Lancer Evolution has existed solely to succeed in the World Rally Championship. The Lancer Evolution’s record is unmatched with seven consecutive titles from 1995 to 2001. Its success even progresses to the Asia-Pacific Rally Championship, where five titles have been won by Mitsubishi drivers. In 2004, Mitsubishi Lancer Evolution drivers also had an impressive run in the FIA Production Car World Rally Championship, winning six of the seven rounds of the series.

The Evolution series has been true to its name, representing a methodical motor sport development process that has brought about some truly awe-inspiring street cars.

Providing the very best in every facet of conducting business efficiently and the best facilities that are on par with international standards, Zayani Motors strives to succeed and continue leading the automotive industry.

 

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Euro Motors Launches All New BMW X5 in Bahrain
Luxury, Power and Performance combined in the next generation SAV

Euro Motors  announced the launch of the all new BMW X5 in the Bahrain market. The new BMW X5 brings with it the perfect combination of driving dynamics, function and exclusivity in a Sport Activity Vehicle (SAV). With the introduction of this new model, BMW continues to lead the SAV sector through its innovative products and designs, leading up to the BMW X5.

Featuring powerful and refined eight and six cylinder engines mated to a standard 6-gear automatic transmission, the BMW X5 also features BMW xDrive permanent all-wheel drive system and optimized suspension for unmatched agility and handling.

“The new BMW X5 raises the bar yet again when it comes to Sport Activity Vehicles – having lead the segment since its inception in 1999, the X5 continues to innovate in a rapidly growing market.”

“This new offering builds on an already successful platform, featuring refined exterior and interior design and better handling dynamics, all in a truly versatile vehicle. “Said Zayed Al Zayani, Managing Director, Euro Motors.

Two exceptional BMW X5 models are on offer – the BMW X5 4.8i and the BMW X5 3.0si, featuring eight-cylinder and six-cylinder engines respectively.

A renewed eight-cylinder engine on the BMW X5 4.8i outputs a maximum of 355 hp and 350-lb of torque between 3,400 and 3,800 rpm. Acceleration from 0-100 km/h in 6.5 seconds means the BMW X5 4.8i sets the standard from the SAV segment, topping out at an electronically limited 240 km/h.

The six-cylinder BMW X5 3.0si is no slouch either. This state-of-the-art engine combines performance and technology to deliver a whopping 272 hp and 232-lb of torque at 2,750rpm, which translates to a 0-100 km/h time of 8.1 seconds and a top speed of 225 km/h.

“BMW’s X5 is the first SAV to offer AdaptiveDrive, granting the driver unprecedented control on the road by carefully coordinating interaction between the anti-roll bars and dampers.”

 “In addition to the xDrive all-wheel drive system, DSC Dynamic Stability Control and a host of safety features ranging from ABS anti-lock brakes to CBC Cornering Brake Control, the BMW X5 is one of the surest vehicles on the road, Added Mr. Al Zayani.

A newly designed interior has been granted more space – 18.7 centimeters of additional length and 6.8 centimeters of width – making the new BMW X5 highly versatile, with space for up to seven occupants. Innovative features and a high class interior ensure the driver and passengers are offered both comfort and functionality.

“Innovative technology and premium quality are on offer, combined with elegant design and outstanding driving dynamics, making the BMW X5 the vehicle of choice in the SAV segment. A versatile and luxurious vehicle, the BMW X5 promises to continue in the steps of its predecessor, offering an unparalleled driving experience, unmatched quality and superior engineering. “said Mr. Al Zayani.

The new BMW X5 is equipped with BMW’s trendsetting iDrive control concept to mastermind the Navigation, Air Conditioning, Entertainment, and Communication functions. As an option, information relevant to the driver may also be presented on the Head-Up Display quite unique in the SAV segment.

Mobile entertainment for the BMW X5 is again offered at an even higher standard – available second row DVD video system, a CD or DVD changer in the glove compartment, as well as the innovative multi-channel audio system are only some of the options on offer.

“The new BMW X5 is sure to be the trendsetter in driving pleasure, offering superior design, handling, and interior space and comfort. We are certain the new X5 will continue with the promise of a unique driving experience its predecessor started, and set alight a new era for the SAV segment, “concluded Mr. Al Zayani.


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Euro Motors Launches The All New Land Rover LR2
A new Premium Compact SUV

Euro Motors, exclusive importer of Land Rover vehicles in Bahrain has revealed the all-new LR2, a premium compact SUV model at the Bahrain International Motor Show.  The launch complements the existing premium product line-up and is expected to help Euro Motors captivate an even bigger share of the luxury SUV market in Bahrain.

The LR2 is new from the ground up and sets a new benchmark for premium compact SUVs.  The vehicle has a dynamic design, purposeful stance, smart and spacious interior and an abundance of advanced technologies that help it fit comfortably next to Land Rover’s other premium SUV models: The Range Rover, Range Rover Sport and LR3.

“Land Rover integrated desirable elements from the rest of our successful product line-up to develop the LR2.   It’s important that the design reflects the vehicles purpose and that purpose is to give our customers piece of mind whether they choose to take their vehicle on- or off-road,” said Mr. Zayed Al Zayani, Managing Director of Euro Motors.

“When Land Rover set out to design the new LR2 it needed to offer maximum functionality, great space and comfort for five adults and offer superb on-road and off performance capabilities.  This has been  accomplished and the whole design is simple, uncluttered more premium and we believe very desirable,” added Zayed Al Zayani.

The new LR2 is Land Rover’s fourth new model in just four years, it joins the impressive line-up of The Range Rover, Range Rover Sport and LR3 that together have seen record-breaking sales performance around the world.

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'Hyundai are edging closer to the Japanese in reliability.'

'One trend still stands out: The Japanese and South Koreans continue to make the most reliable vehicles, with 11 problems per 100 vehicles on average. U.S. Automakers follow, with 16 problems per 100. European manufacturers continue to lag, with 19 problems per 100.'

Hyundai ranked first in the general category in a customer satisfaction report by U.S.-based J.D. Power Consumer Center.

Hyundai Motor took seventh place in 2006 annual reliability survey by the U.S magazine Consumer Reports, up six notches from the previous year.

Hyundai performed better than German luxury auto brands. Volkswagen 27th and Mercedes-Benz 36th.

In the Consumer Reports survey, Hyundai’s Santa Fe sports utility vehicle was named the most impressive car, while the Hyundai Grandeur (called Azera overseas) was named the most reliable new model.

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Zayani Leasing Clinches ARAMEX Deal

Zayani Leasing, one of the largest leasing companies in the Kingdom of Bahrain, recently signed an exclusive 24-months lease contract with ARAMEX the leading total transportation solutions provider for a fleet of over 15 all-new 2007 Mitsubishi Lancer’s.

The vehicles which were fully branded with ARAMEX’s corporate colors were handed over by Zayani Leasing General Manager, Mr. Anil Varghese to ARAMEX Country Manager, Mr. Samer Marei.

“ARAMEX continues to grow in reach by expanding its fleet on ongoing basis to meet the rising demands of its customer base in the Kingdom. Our infrastructure is constantly developed as it forms the basis of our ability to provide timely services and added value offerings to our clients. We make sure our partners value the same qualities thus our deal with Zayani Leasing.” said Mr. Samer Marei.

As one of Bahrain’s largest car leasing companies, Zayani Leasing takes pride in offering the best services and exclusive tailor made deals for all vehicle requirements.

‘Fleet sales have always been, and will continue to be, an important part of our growth strategy for the region. Our flexible leasing options and added-value programs are reasons why our fleet customers increasingly value the service and product excellence we deliver.’ said Mr. Anil Varghese.

Maximum operating availability is ensured through Zayani Leasing’s proactive vehicle management which includes all legally required checks, preventive repairs and maintenance, warranties and goodwill administration.

Operating a fleet of over 2,600 vehicles, Zayani Leasing has a portfolio and infrastructure to provide the best customer service, at the best price, offering true value for money.

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